Million Dollar Collar Review: It’s All About The Placket
Disclosure: This is a sponsored post. We received compensation and courtesy product from Million Dollar Collar in exchange for our honest review only. All opinions expressed here are our own.
Once you get beyond the minor cost and inconvenience of getting Million Dollar Collar installed, you're swiftly rewarded with a dress shirt collar that literally stands tall next to every $2 collar that comes your way. Each and every day.
A 2015 survey by men’s accessories subscription box, Manrags, found that only 25% of its 1200 members surveyed wore a tie to work every day.
A whopping 55% never wore one at all.
In my previous life as a Recruiter (I know, I know—let the hate mail flood begin), I wore a suit every day.
A tie was optional, but I really only ever wore it for the yearly office photos (one of which is my current author profile picture on this site, go figure!).
Some guys wore one, but they were in the minority.
I still love to wear a dress shirt without a tie. But to this day, I’ve always had one problem with the look:
My ongoing, 15+ year, life or death, no-rules, cage match struggle with the collar.
With or without a jacket.
Yes, I buy and wear metal collar stays. And they do help slightly. But they make absolutely no difference to the top placket area where your collar sags the most.
So I did a bit of digging around online (I was actually looking for premium collar stays) and came across Million Dollar Collar.
It claimed to solve exactly the problem I was having and so I reached out to its co-founders Rob and Steve to see if they’d be up for me giving their placket stays a try and documenting it for you guys.
And here we are.
First I’ll share the story behind Million Dollar Collar and how the technology works, before diving into my review.
Let’s do it.
What is Million Dollar Collar?
In short, Million Dollar Collar is a placket stay.
But let’s go long on this one. Million Dollar Collar is the world’s only permanently installed placket stay—backed with a patent.
Much like a collar stay is designed to reinforce the collar of your dress shirt, Million Dollar Collar has been designed to reinforce its placket.
This short video explains it simply:
Founded on Kickstarter in 2014, the company (named Million Dollar Technology, LLC) is owned and run by Midwest born duo, Rob Kessler and Steve Farina.
And to me, this is the real kicker:
Wedding pictures played a key role in Million Dollar Collar becoming a thing.
How? Well, it all started when Kessler felt his dress shirt let him down on the biggest day of his life.
Of course—he was wearing a brand new and freshly pressed shirt for his wedding day.
But it simply wasn’t playing ball in that one area that I know a lot of you guys (myself included) who don’t often wear ties will relate to:
Forever. Scruffy. Sagging. Collar.
Or as I like to call it—the area of your dress shirt that often makes you look like a teenager dressed you.
And as Kessler learned, and you’ll soon find out, the issue doesn’t stem from the collar itself. It’s due to a lack of support in the placket.
One look at his wedding pictures and he was spurred into action.
He was on a mission—to create the world’s first universal placket stay.
You can check out the full story on the company’s about page.
Cool Story. But What is a Placket?
Million Dollar Collar is all about revolutionizing the placket of the dress shirt. Which means this review will be pretty confusing if you don’t know what that is.
For the dress shirt, the placket refers to the double layers of fabric on the front of the shirt that holds the buttons and buttonholes.
OK. But How Does Million Dollar Collar Work?
Million Dollar Collar placket stays are permanently sewed into (you guessed it) the placket of your dress shirt.
Once installed, they add support to the collar of your shirt. The intended result? No more sag when you’re not wearing a tie.
Without sag, you get a much crisper, cleaner look to your collar.
And the much sought after appearance of symmetry.
Sweet, sweet symmetry.
Unboxing & Review
What Do You Get?
You can buy Million Dollar Collar in packs of 5, 10, 20, or the big Daddy—50.
The placket stays come in a zip tied bag attached to an installation instructions booklet.
In the picture above, I’ve separated one set and placed them on top of the front of the booklet. Out of the bag, they look like this:
The middle bit is simply a separator—it’s not used in the installation.
Million Dollar Collar placket stays have been designed universally to fit any dress shirt for its entire life.
I find them to be quite lightweight and soft to the touch, while also being flexible and sturdy. You can bend them but they don’t feel like they’ll break.
And this makes sense. They need to be strong enough to add support to the collar while also being bendy enough to withstand the rigor of wash and wear.
Installing Million Dollar Collar
Installing Million Dollar Collar placket stays into your dress shirt is a quick and simple task for any decent tailor or seamstress.
The stays come with detailed instructions—my tailor had no issues following them. Here’s what they look like:
If you’re in the US, you can use a Million Dollar Collar familiarized tailor/seamstress by entering your address on this page.
They’ve also put together a video to further guide installers:
The Results: My Million Dollar Collar Experience in Pictures
Read More Reviews
Get Million Dollar Collar In Your Life, Too
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Last update on 2020-01-17 / Affiliate links / Images from Amazon Product Advertising API